Navigating TikTok's New US Entity – What It Means for Brands

Navigating TikTok's New US Entity – What It Means for Brands

UUnknown
2026-02-15
9 min read
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Explore TikTok’s new US entity—how it reshapes brand deals, discounts, and shopping for bargain hunters and influencers alike.

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Senior editor and content strategist. Writing about technology, design, and the future of digital media. Follow along for deep dives into the industry's moving parts.

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2026-02-15T10:51:13.372Z